Nike ignited an uproar when they made the cowardly decision to pull their sneakers featuring an early version of the American flag.
They made this decision when Colin Kaepernick called the flag on the shoe “offensive.”
But Kaepernick’s demands may have cost Nike millions in a way they never saw coming.
Once Nike announced their decision to take the patriotic shoes off the market, people were furious.
Many Americans were upset that Nike was afraid to show even a little patriotism, especially during the week of Independence Day.
That’s when Arizona Governor Doug Ducey threw the hammer down.
The Governor tweeted that he is ordering the Arizona Commerce Authority to remove all financial incentives for Nike’s manufacturing plant in the state.
ABC 15 Arizona reports:
In a series of tweets early Tuesday, Arizona Governor Doug Ducey announced that he has ordered the Arizona Commerce Authority to withdraw all financial incentive dollars to encourage Nike to add a manufacturing plant in the Valley.
Ducey’s decision stems from a Wall Street Journal report that said former NFL quarterback-turned-social justice activist Colin Kaepernick convinced Nike to pull its sneakers featuring an early American flag commonly known as the Betsy Ross flag. Kaepernick reportedly found the shoe to be offensive.
It was not immediately clear if the move, which Ducey announced on Twitter at 2 a.m., would derail Nike’s plans for a $185 million factory in Goodyear. Ducey’s tweets were published hours after the Goodyear City Council approved more than $2 million in tax breaks over five years, but the governor has no control over those incentives.
Colin Kaepernick’s demand that Nike pull the shoe over it featuring the Betsy Ross flag proves his anti-American protests were never about police brutality.
His protest has been and always will be about disrespecting the American flag and what it stands for.
And Nike disgracefully chose to side with Colin Kaepernick.
This may end up being a public relations mistake they cannot recover from.
Not only will they lose millions of dollars in Arizona, but many consumers may choose not to purchase their shoes ever again.
Nike’s decision to stand by an NFL failure to remain politically correct will cost them millions of dollars.
What do you think? Should Nike drop their relationship with Colin Kaepernick?
let us know your thoughts in the comments.